Baker College
Research Guides
- Library Resources
- Research Guides
- Business
- BUS 4210: Marketing Management
- Writing Assignments
BUS 4210: Marketing Management
ID Cards
If you are a Baker student who would like an ID Card, fill out the Library ID Card Request.
Find Quality Articles
To find more articles, visit the Online Resources page.
If you are off-campus, use your library number to access.
-
Business Source Utimate (EBSCO) This link opens in a new window Business related scholarly and peer-reviewed sources and journals. Includes private and public company information, industry reports, case studies, SWOT analysis, market research reports, etc.
-
IBISWorld Industry Market Research This link opens in a new windowIndustry reports on United States and Global industries. Business environment reports and industry risk ratings are also included.
-
Small Business Reference Center (EBSCO) This link opens in a new windowSmall Business Reference Center offers exclusive full text for many top consumer small business reference books, as well as tools to address many small business topics. It includes business videos, a help and advice section and details on how to create business plans.
